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ChannelBoss is a product
of Focus Partners
250 Parkway Drive Ste. 150
Lincolnshire, IL 60069
866-498-2442
“Our program has been great, it’s given us a more thorough relationship with our customers, and an ongoing positive subject on which we interact.”
East Coast Fabricator/Distributor
Cortland, NY
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What are the best ways in which producers can make the partners experience as effective as possible for all parties, including the end-customer?
Industry Best Practices
The Financial Payoff
The Best-in-Class performers who do provide their channels partners with support, achieve these results:
The Best-in-Class performers who do provide their channels partners with support, achieve these results:
According to research by the Aberdeen Group in 2011
81%
of Best-in-Class performers provided the following tools to their channel partners:
1. Dedicated resources responsible for managing all channel sales
• Channel and Partner Executives with P & L responsibility
2. Centralized, online partner access to product, process, promotions, etc.
• Include channel selling partners in their compensation, training and incentive
program initiatives
• Support an online portal to engage in channel management and selling activities.
3. Support their channel with sales forecasting and analytic tools.
• Real time Results and Benefits
• Channel and Partner Executives with P & L responsibility
2. Centralized, online partner access to product, process, promotions, etc.
• Include channel selling partners in their compensation, training and incentive
program initiatives
• Support an online portal to engage in channel management and selling activities.
3. Support their channel with sales forecasting and analytic tools.
• Real time Results and Benefits
Become Best in Class
ChannelBoss can help you become Best in Class through our integrated system of tools, products and services, to help you be competitive in the Selling Zone.
The answer is to have a more substantial partner relationship, in which more aggressively supported indirect sellers add more producer revenue, and do so within a model allowing better visibility up and down the hierarchy. Aberdeen Group Research “The Extended Sales Enterprise: Channeling Better Results”, 2011.